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 Globecast Creates Managed OTT Services Using Market-Leading Technologies.doc
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Page 1 of 3
NAB 2014 Press release
Globecast Creates Managed OTT Services Using
Market-Leading Technologies
Las Vegas, NAB, Booth SU2706 – 7th April, 2014 — Globecast has today announced details of
its multiple OTT service delivery packages, developing three distinct packages to ensure high
quality deployment, cost-effectively: OTT Live; OTT VoD; and OTT Live-to-VoD. Globecast
provides either end-to-end or modular solutions, both of which can be easily and quickly
deployed.
OTT – over-the-top – video delivery is a dominant industry trend and Globecast has structured
its packages and modularity to reflect industry requirements. OTT Live is for simulcast delivery
of linear channels; OTT VoD ingests individual programme assets into the online video platform
for VOD services and delivers the content over the Internet; and OTT Live-to-VoD creates a
VOD package from entire linear channels.
Depending on the precise nature of the service and the broadcaster’s commercial aims, content
can be viewed on iOS and Android devices, connected TVs and PCs. Live content can be
monetised with advertisements with support for any VAST or VPAID server. In-player content
payment is also available as an option, supported by an easy-to-use subscriber management
console.
Sonia Missul, OTT Product Manager, Globecast, says, “We are able to target all kinds of
customers: big broadcasters with complex requirements where we can integrate our technology
with existing infrastructure if required; to smaller customers who need end-to-end solutions that
can be quickly deployed. Our customers can then satisfy audience demand for content when
More…
Page 2 of 3
they want it, where they want it. Our OTT services allow broadcasters to increase their audience
and monetise that reach. Our OTT solutions benefit from our powerful heritage across the
broadcast market.”
As well as deploying its own expertise and existing infrastructure, Globecast has selected
leading technology suppliers to create these premium quality, cost-effective OTT distribution
packages. Globecast has partnered with Akamai as its preferred CDN supplier. Akamai is
a leading provider of cloud services for delivering, optimising and securing online content
and business applications. At the core of the company’s solutions is the Akamai Intelligent
Platformâ„¢ providing extensive reach across the world.
Kaltura is supplying its OVP and app technologies as well as providing the video management
(metadata, catalogue creation) layer of the solution. Anevia is supplying its Viamotion Plus
solutions suite that interoperates with all transcoders currently available. Globecast is deploying
technology from Thomson Video Networks and Elemental to provide transcoding solutions for
linear and non-linear content.
This combination of equipment also meets two further requirements outlined by Globecast as
high priority for its OTT infrastructure: massive scalability to support future service delivery and
the support of new formats like HEVC and Dash.
Missul says, “Globecast has looked very closely at the rapidly expanding OTT market
developing a clear understanding of the deployment challenges. The technical and business
solutions that we’ve created allow broadcasters and other content providers to concentrate on
what they do best: develop quality content and strong brands.”
# # #
Page 3 of 3
About Globecast
Globecast opens up global opportunities in broadcasting by making content distribution and management
simple. Part of the Orange group, Globecast delivers tailored content management and delivery solutions
to meet the needs of markets all over the world. For channels, Globecast provides media management
and playout solutions as well as global content delivery via fibre, satellite, and IP. Through its fleet of
SNG vehicles and production partners, the company also provides coverage of news, sports, and special
events around the globe. Globecast has capacity on all the world’s major broadcast satellites, a three- continent proprietary fibre network and state-of-the-art facilities in the world’s biggest media hubs. Finally,
Globecast has a content aggregation and distribution team that helps secure distribution on leading Pay
TV platforms. Present in Europe, the Americas, the Middle East, Asia, Africa and Australia, Globecast
offers simplicity, flexibility, and knowledge to the world’s leading broadcasters.
Globecast Press contacts: Press contact:
Joss Armitage
Tel: +44 (0) 207 7374238 begin_of_the_skype_highlighting 
+44 (0) 207 7374238 FREE end_of_the_skype_highlighting
Jump PR
Bazeli Mbo
Tel: +33 (1) 5595 2604 begin_of_the_skype_highlighting +33 (1) 5595 2604 FREE end_of_the_skype_highlighting
Globecast Region EMEA
Bazeli Mbo
Tel: +33 1 5595 2604 begin_of_the_skype_highlighting +33 1 5595 2604 FREE end_of_the_skype_highlighting
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